The FTR Media blog.
Practical guides on YouTube SEO, YouTube ads and building a media presence your market trusts.
Latest guides
YouTube SEO · 14 min
YouTube SEO for businesses: the complete 2026 guide
How YouTube ranks videos, keyword research step by step, and how to optimize every upload.
Read the guide → YouTube Ads · 8 minHow much do YouTube ads cost in 2026?
Cost per view, CPM by format, testing budgets and how to lower your costs.
Read the article → YouTube Ads · 10 minHow to run YouTube ads for your business: step-by-step
From linking your channel to launching and optimizing your first campaign.
Read the guide →