Strategy & audiences
Who to reach, where and how often: custom segments, remarketing, placements and topics built around your buyers.
YouTube ads management that builds your brand.
We plan, launch and optimize Google Ads for YouTube so the right people in the US see your brand again and again, and remember it when they're ready to buy.
YouTube ads, managed end to end
We handle the full Google Ads for YouTube workflow:
- audience and channel strategy for your US market;
- ad creative: hooks, cutdowns, Shorts and 6-second bumpers;
- campaign setup, bidding, budgets and conversion tracking;
- weekly optimization and a clear monthly report on reach, views and results.
What we manage
You focus on your business. We run the ads manager.
Ad creative
Scripts and edits made for ads: a hook in the first 5 seconds, clear branding, captions and multiple lengths to test.
Campaign setup
Video reach, video views and Demand Gen campaigns structured cleanly in your Google Ads account.
Bidding & budgets
The right bid strategy for each goal, from target CPV and CPM for awareness to conversion bidding for leads.
Tracking
Google tag and conversion setup, so you see what happens after the view: site visits, sign-ups and calls.
Weekly optimization
Placement exclusions, frequency checks, creative rotation and budget shifts every week, plus a monthly report.
YouTube ad formats we run
Different formats do different jobs. We usually combine two or three.
| Format | Length | Best for |
|---|---|---|
| Skippable in-stream | Under 3 minutes; viewers can skip after 5 seconds | Telling your story and driving action |
| Non-skippable in-stream | Up to 15–20 seconds | Making sure your full message is seen |
| Bumper ads | Up to 6 seconds | Cheap, frequent brand reminders |
| In-feed ads | No maximum | Reaching people browsing or searching YouTube |
| Shorts ads | Vertical, at least 5 seconds | Reaching mobile viewers between Shorts |
Format specs per Google Ads Help.
How it works
01
Account & goal review
We review your Google Ads account, tracking, past results and what success looks like for you.
02
Plan & creative
Audience plan, budget split and ad scripts. We can produce new creative or work with your videos.
03
Launch
Campaigns go live with conversion tracking in place and clear success metrics for the first 4–6 weeks.
04
Optimize & scale
Weekly improvements, then more budget behind the audiences and creative that work.
Simple, transparent fees
Ads management is 15% of monthly ad spend, with a $1,000 monthly minimum. Your media budget is paid directly to Google.
FAQ
How much should I spend on YouTube ads?
Many advertisers test with roughly $1,500 to $3,000 a month in media spend, which gives Google's bidding enough data to learn. Your ideal budget depends on your audience size, goals and industry. See our guide on how much YouTube ads cost.
How fast will I see results?
Ads start delivering as soon as they're approved, usually within a day or two. Expect 4 to 6 weeks of testing before you judge performance, since bidding needs time to learn and creative needs a few rounds of iteration.
Do I need a finished video to start?
You need at least one video uploaded to YouTube. If you don't have one, we can script and edit ad creative for you, including short cutdowns and 6-second bumpers.
Will you work in my Google Ads account?
Yes. Campaigns run in your own Google Ads account, so you keep full ownership of the data, the history and the billing. We just need manager access.
What happened to Video action campaigns?
Google replaced Video action campaigns with Demand Gen, which runs across YouTube, Discover, Gmail and the Display Network. We set up conversion-focused YouTube campaigns with Demand Gen and use video reach and video views campaigns for awareness.